Press Release December 15, 2022​

KITA holds performance demo day for startups in BMW Testbed Program / Epikar secures Series A funding

(Seoul = Yonhap News) Epikar, a company specializing in digital transformation solutions for automotive distribution, announced on the 15th that it has secured Series A funding from multiple investors, including the state-run Korea Development Bank (KDB).​

​ With this investment, Epikar plans to focus on advancing its B2B (business-to-business) digital sales and distribution solutions through enhanced technology development and infrastructure expansion. Beginning in 2023, the company will actively pursue global market entry by establishing partnerships with international car dealers.​

​ Epikar provides data-driven digital solutions for critical areas in the automotive sales process where dealer involvement is essential — such as test drives and after-sales service (A/S) — helping automakers and dealers reduce operational costs.​

​ One prominent example is BMW Korea and seven of its official dealerships, which have adopted Epikar’s services. They have implemented a system that allows customers to reserve and complete test drives via mobile service across more than 80 showrooms nationwide. Additionally, 75 after-sales service centers across the country now operate using Epikar’s intelligent management system that enables real-time tracking of vehicle check-ins and check-outs.​

​ Han Bosuk, CEO of Epikar, stated, “Many services in our daily lives have been digitized thanks to industry-wide digitalization and advancements in mobile technology — yet the automotive distribution sector still lags behind. We aim to build an efficient and innovative digital platform that satisfies all stakeholders, including dealers and consumers.”​